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| WHAT: |
DIRECTV, Inc., the nation's leading satellite television service provider, is now offering local HD programming to customers in 115 markets following the launch today of HD local channels in Des Moines-Ames, Iowa; El Paso, Texas; Fort Wayne, Ind.; La Crosse-Eau Claire, Wis.; Peoria-Bloomington, Ill.; and Rockford, Ill. With the launch of six new HD markets, DIRECTV now offers access to local HD broadcast channels to more than 87 percent of U.S. TV households. |
| WHEN: | Beginning today, Wednesday, Nov. 19, 2008. |
| HOW: | To receive DIRECTV's local HD programming, customers must have an H20 or H21 HD receiver or an HR20 or HR21 DIRECTV Plus® HD DVR and a Ka/Ku band dish. For information on how to get DIRECTV HD consumers can visit DIRECTV.com. |
| CONTACT: |
DIRECTV, Inc. Robert Mercer rgmercer@directv.com (310) 964-4683 Eligibility for local channels is based on service address within certain designated market areas as defined by Nielsen Media Research, Inc. Visit DIRECTV.com for more information. |
